Motion Picture Daily (18/May/1959) - Plan Two Trailers for "North by Northwest"

Details

• article: Plan Two Trailers for "North by Northwest"
• journal: Motion Picture Daily (18/May/1959)
• issue: volume 85, number 94, page 2
• journal ISSN:
• publisher: Quigley Publishing Co.
• keywords: Alfred Hitchcock, Cary Grant, Eva Marie Saint, James Mason, Metro-Goldwyn-Mayer, North by Northwest (1959)

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Article

Plan Two Trailers for "North by Northwest"

M-G-M is planning two regular trailers for the Alfred Hitchcock production, "North by Northwest," starring Cary Grant, Eva Marie Saint and James Mason. The first trailer will be a special "thrill" subject emphasizing the suspense, and the alternate version will have Alfred Hitchcock making a personal appearance describing the 2,000-mile chase involving Grant.

Theatres will have choice of either trailer or will have both available.