“I was not surprised I had chosen the Sarony” said Alfred Hitchcock

We’ve previous covered the Lux Toilet Soap newspaper advertisement from May 1929 which featured Hitchcock and this one appeared later on the same year in the Daily Mail (on 31/Jul/1929 and again on 11/Sep/1929):


This was just one of dozens of Sarony adverts from 1929 which featured famous sports and entertainment stars, but gives an indication that Hitchcock was perceived by Sarony as being a household name. Amongst the other adverts were Gracie Fields and director Maurice Elvey, who Alma Reville had worked for, and actors Jack Stuart (The Pleasure Garden and Number Seventeen) and Jack Hulbert (Elstree Calling)…

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